Anthony Robinson

Technical Author
Anthony Robinson is the CEO of ShipScience, a pioneering company dedicated to helping e-commerce leaders optimize their shipping decisions, reduce costs, and automate tedious processes. With a Bachelor of Science in Economics from Stanford University, Anthony brings over two decades of expertise in logistics, business development, and operational efficiency to the table.

In 2003, Anthony founded Relectric.com, the first online marketplace for aftermarket industrial electrical parts. Managing logistics for Relectric.com as it scaled to over seven figures in UPS spend provided him with firsthand experience in overcoming complex shipping challenges. This invaluable experience ignited his passion for solving logistics problems and seamlessly transitioned into the creation of ShipScience in 2018.

Since founding ShipScience, Anthony has empowered numerous e-commerce businesses to navigate the complexities of parcel shipping through data-driven insights and innovative solutions. His leadership extends beyond ShipScience, having co-founded and exited Robly.com and served on advisory boards at Ciye and RESA Power, showcasing his commitment to driving corporate growth and enhancing operational strategies.  In 2023, Robinson authored the book Ship Smarter to help scaling businesses manage their logistics challenges.

Anthony is passionate about leveraging technology to streamline supply chains and improve customer experiences in the last mile. When he’s not strategizing shipping solutions, he enjoys connecting with industry leaders, exploring the latest trends in e-commerce and logistics, and spending quality time with his family.

Connect with Anthony on LinkedIn to learn more about his work and insights on optimizing shipping for e-commerce businesses.

Articles by Anthony:

May 8, 2023
Magento (Adobe Commerce) vs Wix eCommerce

Choosing the right eCommerce platform is crucial for your business’s success. Our in-depth comparison of Magento (Adobe Commerce) and Wix eCommerce examines key factors such as pricing, features, customization, design capabilities, scalability, and user experience. Discover which platform best aligns with your business needs, whether you’re a large enterprise seeking robust functionality or a small business valuing ease of use and affordability.

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May 8, 2023
Amazon vs BigCommerce

Deciding between Amazon and BigCommerce for your online store? This comprehensive comparison explores their features, pros and cons, pricing, customization options, and more. Discover how Amazon’s vast marketplace contrasts with BigCommerce’s customizable platform to help you make an informed choice that best aligns with your business goals and enhances your online presence.

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May 8, 2023
eBay vs BigCommerce

Explore eBay vs BigCommerce in this in-depth comparison of two top online selling platforms. Understand their unique advantages and drawbacks, including control over store design, payment options, fees, customer support, and integrations. Whether you’re a small business or expanding enterprise, discover which platform aligns best with your e-commerce goals.

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May 8, 2023
WooCommerce (WordPress plugin) vs BigCommerce

Selecting the ideal eCommerce platform is essential for online business success. This blog compares WooCommerce and BigCommerce, highlighting WooCommerce’s customization and flexibility as a WordPress plugin versus BigCommerce’s all-in-one, scalable, and user-friendly features. Discover which platform fits your budget, technical skills, and business requirements to optimize your online store’s performance, security, and long-term growth potential.

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May 8, 2023
Shopify vs BigCommerce

Choosing between Shopify and BigCommerce depends on your business needs. Shopify excels in user-friendliness, extensive app integrations, and exceptional customer support, making it ideal for beginners. BigCommerce offers greater customization, no transaction fees, advanced SEO features, and better value on basic plans, suitable for businesses with complex requirements. Evaluate your priorities to decide the best fit.

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May 8, 2023
PrestaShop vs Magento (Adobe Commerce)

Deciding between PrestaShop and Magento (Adobe Commerce)? Explore their strengths: PrestaShop offers user-friendly, cost-effective solutions ideal for small to medium businesses with easy customization and robust SEO tools. Meanwhile, Magento excels in scalability, advanced features, and security, making it perfect for large enterprises. Discover which platform best aligns with your e-commerce needs.

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May 8, 2023
Square Online vs Magento (Adobe Commerce)

Selecting the right e-commerce platform is essential. Square Online offers an affordable, user-friendly solution perfect for small to medium businesses with seamless POS integration and easy setup. Meanwhile, Magento (Adobe Commerce) delivers robust customization and scalability for large enterprises with complex needs. This comprehensive comparison helps you determine which platform best fits your business requirements.

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May 8, 2023
Wix eCommerce vs Magento (Adobe Commerce)

Choosing the right eCommerce platform is crucial. Wix eCommerce offers user-friendly, affordable solutions ideal for small to medium businesses with its drag-and-drop interface and 24/7 support. In contrast, Magento (Adobe Commerce) provides robust, highly customizable features suited for large enterprises needing scalability, advanced SEO, and extensive customization. Assess your needs to decide.

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May 8, 2023
Squarespace Commerce vs Magento (Adobe Commerce)

Choosing the right e-commerce platform is vital for online success. This post compares Squarespace Commerce and Magento (Adobe Commerce), examining their features, pricing, customization, ease of use, SEO, and security. Discover which platform best suits small businesses with simple needs or large enterprises requiring advanced functionality, helping you make an informed decision for your online store.

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May 8, 2023
BigCommerce vs Magento (Adobe Commerce)

Choosing the right eCommerce platform is vital for digital businesses. This blog compares BigCommerce and Magento (Adobe Commerce), highlighting BigCommerce’s user-friendly design, scalability, and 24/7 support ideal for small to mid-sized companies. In contrast, Magento offers extensive customization, advanced features, and greater flexibility suited for large enterprises with dedicated development teams.

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