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Anthony Robinson

Founder & CEO of ShipScience
Anthony Robinson is the CEO of ShipScience, a pioneering company dedicated to helping e-commerce leaders optimize their shipping decisions, reduce costs, and automate tedious shipping processes. With a Bachelor of Science in Economics from Stanford University, Anthony brings over two decades of expertise in logistics, business development, and operational efficiency to the table.

In 2003, Anthony founded Relectric.com, the first online marketplace for aftermarket industrial electrical parts. Managing logistics for Relectric.com as it scaled to over seven figures in UPS spend provided him with firsthand experience in overcoming complex shipping challenges. This invaluable experience ignited his passion for solving logistics problems and seamlessly transitioned into the creation of ShipScience in 2018.

Since founding ShipScience, Anthony has empowered numerous e-commerce businesses to navigate the complexities of parcel shipping through data-driven insights and innovative solutions. His leadership extends beyond ShipScience, having co-founded and exited Robly.com and served on advisory boards at Ciye and RESA Power, showcasing his commitment to driving corporate growth and enhancing operational strategies.  In 2023, Robinson authored the book Ship Smarter to help scaling businesses manage their logistics challenges.

Anthony is passionate about leveraging technology to streamline supply chains and improve customer experiences in the last mile. When he’s not strategizing shipping solutions, he enjoys connecting with industry leaders, exploring the latest trends in e-commerce and logistics, and spending quality time with his family.

Connect with Anthony on LinkedIn to learn more about his work and insights on optimizing shipping for e-commerce businesses.

Articles by Anthony:

May 14, 2023
5 Tips to Secure Your Store and Keep Your Customers Safe

Protect your business and customers with our comprehensive guide on store security. Discover 14 essential tips, from conducting security audits and installing cameras to employee training and leveraging emerging technologies. Learn how robust security measures can reduce incidents, boost employee morale, ensure compliance, and enhance customer trust. Secure your store and create a safe, welcoming environment today.

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May 14, 2023
Scaling Your Ecommerce Business: Strategies for Success

Unlock sustainable growth for your ecommerce business with our comprehensive guide. Discover essential strategies from meticulous planning and niche market targeting to building a strong brand and leveraging cutting-edge technology. Learn how to optimize operations, enhance customer service, expand your product line, and utilize effective marketing tactics. Transform your vision into a thriving, scalable reality.

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May 14, 2023
Scaling Your Shipping Operations for Maximum Efficiency

Scale your shipping operations for maximum efficiency by streamlining processes, optimizing routes, and reducing costs. Leverage advanced shipping software and automated solutions to enhance inventory management and fulfillment. Implement cost-effective packaging, choose the right carriers, and utilize data analytics. Boost customer satisfaction and stay competitive by embracing future shipping trends and overcoming scaling challenges.

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May 14, 2023
How to Save Money by Considering Variable Cost Fulfillment

Discover how variable cost fulfillment can reduce expenses and boost efficiency in your business. Learn to adjust costs based on production or sales volume through strategies like lean manufacturing, optimized packaging, and leveraging technology. Explore data-driven best practices and case studies from leaders like Amazon and Warby Parker to enhance profitability and operational flexibility.

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May 14, 2023
Discover the Benefits of Working with a San Diego 3PL Provider

Outsourcing logistics to a San Diego 3PL provider streamlines your supply chain, reduces costs, and enhances efficiency. Access advanced technology, scalability, and expert industry knowledge, allowing your business to focus on core operations while ensuring faster delivery and improved customer satisfaction. Leverage San Diego’s strategic location for optimized, cost-effective logistics solutions.

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May 14, 2023
Understanding Same Day Shipping Service: An Explainer

Boost customer loyalty and stand out in e-commerce with same day shipping. This guide explores its significance, operational mechanics, benefits, costs, and implementation challenges. Learn best practices, leverage technology advancements, and avoid common pitfalls to successfully integrate same day delivery into your business strategy, driving repeat business and enhancing customer satisfaction.

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May 14, 2023
Achieving Low Fulfillment Error Rates with RSF

Improve your e-commerce fulfillment accuracy with Randomized Shortage Fulfillment (RSF). By introducing randomness in item selection and double-checking processes, RSF reduces errors by up to 60%, prevents fraud, and boosts efficiency. Enhance customer satisfaction, lower costs, and optimize inventory management with this strategic approach essential for thriving in the competitive online marketplace.

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May 14, 2023
Understanding Reward Fulfillment Definitions

Reward fulfillment is crucial for enhancing customer and employee loyalty. Learn about various reward types—from cash and gift cards to experiential and socially responsible incentives—and discover how effective strategies and technology boost engagement, increase retention by up to 30%, and set your business apart. Implement best practices for successful reward programs that foster lasting relationships.

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May 14, 2023
How to Return Holiday Gifts Easily and Quickly

This holiday season, receiving an unwanted gift doesn’t have to be stressful. Our guide simplifies the return process with clear steps, from understanding store policies and ensuring eligibility to preparing and shipping your items securely. Learn different return methods and tips to avoid future returns, ensuring a hassle-free festive period for both gift-givers and recipients.

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May 14, 2023
Restrictions Highlight the Need for FBA Alternatives for Third Party Sellers

Discover why COVID-19 exposed Amazon FBA’s limitations for third-party sellers. With strict product restrictions and rising fees, e-commerce businesses must explore alternative fulfillment options to stay competitive. Learn about strategies like multi-channel fulfillment, in-house solutions, and dropshipping to diversify and sustain your online presence in a post-pandemic market.

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