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Anthony Robinson

Founder & CEO of ShipScience
Anthony Robinson is the CEO of ShipScience, a pioneering company dedicated to helping e-commerce leaders optimize their shipping decisions, reduce costs, and automate tedious shipping processes. With a Bachelor of Science in Economics from Stanford University, Anthony brings over two decades of expertise in logistics, business development, and operational efficiency to the table.

In 2003, Anthony founded Relectric.com, the first online marketplace for aftermarket industrial electrical parts. Managing logistics for Relectric.com as it scaled to over seven figures in UPS spend provided him with firsthand experience in overcoming complex shipping challenges. This invaluable experience ignited his passion for solving logistics problems and seamlessly transitioned into the creation of ShipScience in 2018.

Since founding ShipScience, Anthony has empowered numerous e-commerce businesses to navigate the complexities of parcel shipping through data-driven insights and innovative solutions. His leadership extends beyond ShipScience, having co-founded and exited Robly.com and served on advisory boards at Ciye and RESA Power, showcasing his commitment to driving corporate growth and enhancing operational strategies.  In 2023, Robinson authored the book Ship Smarter to help scaling businesses manage their logistics challenges.

Anthony is passionate about leveraging technology to streamline supply chains and improve customer experiences in the last mile. When he’s not strategizing shipping solutions, he enjoys connecting with industry leaders, exploring the latest trends in e-commerce and logistics, and spending quality time with his family.

Connect with Anthony on LinkedIn to learn more about his work and insights on optimizing shipping for e-commerce businesses.

Articles by Anthony:

May 14, 2023
How to Pick the Right Warehouse Provider for Your Business

Choosing the right warehouse provider is essential for your business's storage, distribution, and shipping operations. This comprehensive guide explores key factors including location, technology, security, and cost efficiency. Learn how to evaluate and select providers, negotiate competitive pricing, ensure quality standards, and maintain effective communication to optimize your supply chain and drive business success.

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May 14, 2023
How to List Products on Amazon: A Step-by-Step Guide

Discover how to successfully list products on Amazon with our comprehensive guide. From creating a seller account and understanding fees to optimizing listings with keywords and high-quality images, utilizing Fulfillment by Amazon (FBA), implementing effective pricing strategies, managing inventory, and leveraging advertising tools. Maximize your visibility and boost sales on Amazon’s vast global marketplace.

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May 14, 2023
How to Drive Repeat Purchases with Email Marketing

Master email marketing to drive repeat purchases and build customer loyalty. Learn key strategies including personalized messaging, precise segmentation, engaging content, mobile optimization, and automation. Utilize social proof and scarcity tactics to enhance credibility and urgency. Avoid common pitfalls and leverage analytics to maximize ROI. Achieve your sustained business growth with effective, data-driven email campaigns.

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May 14, 2023
How Much Is Shrinkage Really Costing Your Company?

Shrinkage in retail—ranging from theft and administrative errors to damaged inventory—costs companies billions each year. This comprehensive guide explores the true financial impact of shrinkage, effective measurement techniques, and prevention strategies. Learn how technology, employee training, and robust inventory management can safeguard your overall bottom line, enhance profitability, and ensure long-term business success.

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May 14, 2023
How Kitting Areas Can Take 3PLs to the Next Level

Discover how kitting areas can elevate your 3PL operations by enhancing efficiency, reducing turnaround times, and improving inventory management. Learn the benefits of streamlined fulfillment processes, advanced technologies like RFID, and best practices for implementation. Boost order accuracy, lower costs, and increase customer satisfaction by strategically integrating kitting into your warehouse.

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May 14, 2023
How a Fulfillment Solution Should Help Your Business

Implementing a reliable fulfillment solution is crucial for online businesses, enhancing efficiency, reducing costs, and boosting customer satisfaction. Automation, real-time tracking, and effective inventory management streamline operations, prevent errors, and enable scalable growth. Discover how the right fulfillment system can transform your business, improve profitability, and foster customer loyalty through seamless order handling.

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May 14, 2023
How Does DHL Calculate Dimensional Weight?

DHL calculates dimensional weight by measuring a package’s length, width, and height, then applying a specific factor to determine shipping costs based on volume versus actual weight. This method ensures large, lightweight packages are priced fairly. Understanding DHL’s dimensional weight calculation helps businesses optimize packaging, reduce shipping fees, and avoid unexpected costs.

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May 14, 2023
Understanding How Distribution Centers Work

Explore how distribution centers drive business success in a global market. This comprehensive overview covers types, key components, warehouse management systems, and best practices. Learn about their evolution, challenges, future trends, and sustainable practices shaping efficient supply chains. Gain insights to optimize your distribution operations and stay competitive.

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May 14, 2023
How a 3PL Can Help Simplify Omnichannel Order Management

Navigate omnichannel retail complexities with a third-party logistics (3PL) provider. Discover how 3PLs streamline order management across multiple channels, enhance inventory accuracy, reduce shipping costs, and boost customer satisfaction. Learn the benefits of outsourcing fulfillment, leveraging advanced technology, and best practices for managing inventory, ensuring your retail business thrives in today’s competitive landscape.

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May 14, 2023
How a 3PL Can Help Improve Your Ecommerce Business

Partnering with a third-party logistics provider (3PL) can transform your ecommerce business by streamlining supply chain operations, reducing costs, and enhancing scalability. 3PLs let you focus on core functions like marketing and product development while leveraging their expertise in inventory management, order fulfillment, and shipping. Boost efficiency, improve customer satisfaction, and support growth with a reliable 3PL partner.

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