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Anthony Robinson

Founder & CEO of ShipScience
Anthony Robinson is the CEO of ShipScience, a pioneering company dedicated to helping e-commerce leaders optimize their shipping decisions, reduce costs, and automate tedious shipping processes. With a Bachelor of Science in Economics from Stanford University, Anthony brings over two decades of expertise in logistics, business development, and operational efficiency to the table.

In 2003, Anthony founded Relectric.com, the first online marketplace for aftermarket industrial electrical parts. Managing logistics for Relectric.com as it scaled to over seven figures in UPS spend provided him with firsthand experience in overcoming complex shipping challenges. This invaluable experience ignited his passion for solving logistics problems and seamlessly transitioned into the creation of ShipScience in 2018.

Since founding ShipScience, Anthony has empowered numerous e-commerce businesses to navigate the complexities of parcel shipping through data-driven insights and innovative solutions. His leadership extends beyond ShipScience, having co-founded and exited Robly.com and served on advisory boards at Ciye and RESA Power, showcasing his commitment to driving corporate growth and enhancing operational strategies.  In 2023, Robinson authored the book Ship Smarter to help scaling businesses manage their logistics challenges.

Anthony is passionate about leveraging technology to streamline supply chains and improve customer experiences in the last mile. When he’s not strategizing shipping solutions, he enjoys connecting with industry leaders, exploring the latest trends in e-commerce and logistics, and spending quality time with his family.

Connect with Anthony on LinkedIn to learn more about his work and insights on optimizing shipping for e-commerce businesses.

Articles by Anthony:

May 14, 2023
How to Become an Amazon Seller Prime Fulfillment Member

Boost your online sales and elevate customer satisfaction by joining Amazon's Seller Prime Fulfillment Program. This comprehensive guide details Fulfillment by Amazon (FBA) benefits like fast, free shipping, wider market access, and superior support. Learn eligibility requirements, application steps, inventory optimization, listing enhancements, pricing strategies, and how to overcome common challenges to thrive on Amazon.

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May 14, 2023
Understanding Amazon's Pick and Pack Fees Explained

Unlock the secrets of Amazon's Pick and Pack fees to maximize your seller profitability. This in-depth article breaks down fee structures, their effects on FBA and FBM models, and the key factors that influence costs. Gain insights on calculating fees, reducing expenses, optimizing inventory, and implementing best practices to enhance your Amazon business’s bottom line.

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May 14, 2023
Maximizing Your Amazon Listing Performance Through Optimization

Elevate your Amazon listings to boost visibility and sales. Master the A9 algorithm, conduct targeted keyword research, craft compelling titles and descriptions, utilize high-quality images, and implement strategic pricing. Encourage positive reviews, leverage sponsored ads and social media, monitor key performance metrics, and stay updated with industry trends to maximize your e-commerce success.

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May 14, 2023
How Amazon Fulfillment Centers are Leading the Christmas Season with Inventory Problems

During the holiday rush, Amazon grapples with inventory shortages, causing shipping delays and price hikes. COVID-19 disruptions and a surge in online shopping strain fulfillment centers, impacting customer satisfaction and competitive pricing. Amazon responds by expanding logistics, hiring seasonal staff, and leveraging technology. These challenges highlight broader issues in online retail’s supply chain management.

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May 14, 2023
Exploring Alternatives to Amazon FBA for Your Ecommerce Business

As ecommerce grows, selecting the right fulfillment method is crucial. While Amazon FBA is popular, alternatives like Fulfillment by Merchant, third-party logistics (3PL) providers, dropshipping, and niche platforms offer varied benefits and challenges. This article explores these options, comparing costs, control, and scalability to help businesses choose the best fulfillment strategy for their unique needs.

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May 14, 2023
Amazon Error Highlights the Perils of Shipping Hazardous Materials

Amazon's recent hazardous materials shipping error led to five workers being hospitalized and multiple exposures, necessitating the evacuation of its Seattle campus. This incident highlights the critical dangers of handling such materials and the urgent need for stringent safety protocols and accurate labeling. In response, Amazon is enhancing training and safety measures to prevent future occurrences and protect everyone involved.

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May 14, 2023
It's Always a Good Time to Change Fulfillment Partners

Discover why regularly evaluating your fulfillment partners is crucial for business growth. Learn the risks of staying with the same provider, such as limited scalability and outdated technology, and explore the benefits of switching, including increased efficiency and cost savings. Gain insights on selecting a reliable partner to ensure your operations thrive.

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May 14, 2023
Unlock the Potential of Amazon Arbitrage: How to Make Money Reselling Products

Discover the lucrative world of Amazon arbitrage! This guide explains how to buy products at lower prices from retailers and resell them on Amazon for profit. Learn essential strategies including product selection, pricing, inventory management, and avoiding common pitfalls. Whether you’re new or scaling up, unlock the potential to build a successful e-commerce business.

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May 14, 2023
Exploring Alternatives to Amazon Marketplace: What Are Your Options?

Discover top alternatives to Amazon Marketplace for e-commerce sellers seeking less competition, lower fees, and greater brand control. Explore platforms like eBay, Etsy, and Shopify, and learn strategies for optimizing listings, managing inventory, and overcoming challenges. Diversifying your sales channels can enhance business resilience and unlock new growth opportunities in the evolving e-commerce landscape.

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May 14, 2023
Maximizing Your Total Fulfillment Value with Affordable Solutions

Boost your business’s total fulfillment value with affordable solutions that enhance customer satisfaction, loyalty, and revenue. This comprehensive guide explores strategies like automation, excellent customer service, and sustainable practices, offering actionable steps to assess and refine operations. Stay competitive and drive long-term growth by integrating cost-effective methods that elevate the overall customer experience and ensure lasting success.

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