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Anthony Robinson

Founder & CEO of ShipScience
Anthony Robinson is the CEO of ShipScience, a pioneering company dedicated to helping e-commerce leaders optimize their shipping decisions, reduce costs, and automate tedious shipping processes. With a Bachelor of Science in Economics from Stanford University, Anthony brings over two decades of expertise in logistics, business development, and operational efficiency to the table.

In 2003, Anthony founded Relectric.com, the first online marketplace for aftermarket industrial electrical parts. Managing logistics for Relectric.com as it scaled to over seven figures in UPS spend provided him with firsthand experience in overcoming complex shipping challenges. This invaluable experience ignited his passion for solving logistics problems and seamlessly transitioned into the creation of ShipScience in 2018.

Since founding ShipScience, Anthony has empowered numerous e-commerce businesses to navigate the complexities of parcel shipping through data-driven insights and innovative solutions. His leadership extends beyond ShipScience, having co-founded and exited Robly.com and served on advisory boards at Ciye and RESA Power, showcasing his commitment to driving corporate growth and enhancing operational strategies.  In 2023, Robinson authored the book Ship Smarter to help scaling businesses manage their logistics challenges.

Anthony is passionate about leveraging technology to streamline supply chains and improve customer experiences in the last mile. When he’s not strategizing shipping solutions, he enjoys connecting with industry leaders, exploring the latest trends in e-commerce and logistics, and spending quality time with his family.

Connect with Anthony on LinkedIn to learn more about his work and insights on optimizing shipping for e-commerce businesses.

Articles by Anthony:

May 10, 2023
Based on Past History, Here's What to Expect with the 2024 FedEx GRI (General Rate Increase)

Anticipate the 2024 FedEx General Rate Increase by analyzing historical trends and key factors like fuel costs, labor wages, and e-commerce expansion. Explore strategies to adapt your shipping methods, renegotiate contracts, and implement advanced technologies. Understand the impact on various industries and leverage FedEx's sustainability initiatives to maintain competitiveness.

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May 10, 2023
What Should Shippers Expect with the 2024 UPS GRI (General Rate Increase)?

The 2024 UPS GRI is set to impact global shippers with rate increases averaging 4–5%. Our comprehensive guide explores the cost implications, historical trends, and which businesses are most affected. Discover effective mitigation strategies, including negotiating rates, exploring alternative carriers, optimizing packaging, and proactive expense management to maintain profitability amid rising shipping costs.

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May 9, 2023
How to Compete with Amazon Shipping and Win

Unlock strategies to compete with Amazon Shipping as a small business. Understand Amazon's model, identify your unique strengths, build robust shipping and customer service, leverage cutting-edge technology, offer competitive pricing, utilize social media and influencer marketing, emphasize sustainability, and provide exceptional customer experiences. With dedication and smart tactics, you can outshine retail giants and win loyal customers.

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May 9, 2023
How to Use ShipScience to Meet Skyrocketing Demand

As online shopping surges, optimizing shipping operations becomes critical. ShipScience offers data-driven strategies, real-time analytics, and advanced route optimization to reduce costs, enhance customer satisfaction, and minimize environmental impact. Automation and streamlined order fulfillment enable businesses to scale efficiently, meet rising demand, improve profitability, and sustain a competitive edge in the market.

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May 9, 2023
How to Use Technology to Keep Your Remote Teams Happy and Productive

Master remote team management with cutting-edge technology. This guide explores effective strategies, essential communication and collaboration tools, and best practices to keep your remote workforce engaged and productive. Learn to overcome challenges like isolation and time zone differences while fostering a strong company culture. Ensure your virtual teams thrive in today’s dynamic business environment.

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May 9, 2023
Don't Let Fulfillment Issues Sink Your Successful Business

Order fulfillment is vital for business success, directly influencing customer satisfaction and loyalty. By streamlining processes with automation, managing inventory effectively, and offering diverse shipping options, businesses can reduce costs and minimize errors. Addressing challenges like delays and inaccuracies ensures timely deliveries, enhances customer retention, and drives long-term profitability in a competitive marketplace.

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May 9, 2023
3 Ways to Get Your Amazon Customers to Buy Directly From You: Our Tips

Discover three strategies to transform your Amazon sales by driving customers directly to your website. Build a strong brand identity, offer exclusive deals, and create a seamless shopping experience that fosters loyalty. Boost profits, differentiate from competitors, and leverage valuable customer data with our expert tips to elevate your business today!

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May 9, 2023
4 Ways to Etsy-fy Your Customer Experience: Our Tips

Stand out on Etsy by elevating your customer experience with our top tips. Personalize interactions, utilize Etsy’s powerful tools, optimize your listings, and build a strong brand presence. Encourage customer feedback, provide exceptional support, and leverage social media to foster loyalty and boost your online reputation. Transform satisfied customers into repeat buyers and brand ambassadors.

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May 9, 2023
Why Ecommerce Businesses Should Sell on Walmart Instead of Amazon: Our Advice

Discover why Walmart Marketplace is a top choice over Amazon for ecommerce businesses. With lower fees, greater brand control, access to over 150 million monthly shoppers, and integration with Walmart’s physical stores, sellers can expand efficiently. Embrace Walmart’s commitment to sustainability and reach underserved demographics to boost your online presence and drive growth.

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May 9, 2023
4 Ways to Give Your eCommerce Customers a Memorable Unboxing Experience: Our Tips

The unboxing experience is vital for eCommerce businesses, fostering brand loyalty, differentiating from competitors, and driving organic growth through social sharing. By integrating personalized touches, sustainable packaging, and consistent branding, companies can enhance customer satisfaction, encourage repeat purchases, and attract new audiences. Explore strategies to create memorable unboxing experiences that elevate your business.

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