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Anthony Robinson

Founder & CEO of ShipScience
Anthony Robinson is the CEO of ShipScience, a pioneering company dedicated to helping e-commerce leaders optimize their shipping decisions, reduce costs, and automate tedious shipping processes. With a Bachelor of Science in Economics from Stanford University, Anthony brings over two decades of expertise in logistics, business development, and operational efficiency to the table.

In 2003, Anthony founded Relectric.com, the first online marketplace for aftermarket industrial electrical parts. Managing logistics for Relectric.com as it scaled to over seven figures in UPS spend provided him with firsthand experience in overcoming complex shipping challenges. This invaluable experience ignited his passion for solving logistics problems and seamlessly transitioned into the creation of ShipScience in 2018.

Since founding ShipScience, Anthony has empowered numerous e-commerce businesses to navigate the complexities of parcel shipping through data-driven insights and innovative solutions. His leadership extends beyond ShipScience, having co-founded and exited Robly.com and served on advisory boards at Ciye and RESA Power, showcasing his commitment to driving corporate growth and enhancing operational strategies.  In 2023, Robinson authored the book Ship Smarter to help scaling businesses manage their logistics challenges.

Anthony is passionate about leveraging technology to streamline supply chains and improve customer experiences in the last mile. When he’s not strategizing shipping solutions, he enjoys connecting with industry leaders, exploring the latest trends in e-commerce and logistics, and spending quality time with his family.

Connect with Anthony on LinkedIn to learn more about his work and insights on optimizing shipping for e-commerce businesses.

Articles by Anthony:

May 9, 2023
Sustainability Is No Longer an Option: Why Ecommerce Brands Must Adapt

Ecommerce growth has intensified its environmental footprint, primarily through transportation and packaging. Brands must adopt sustainable practices—using eco-friendly materials, optimizing shipping, and ethical sourcing—to reduce emissions and waste. Embracing sustainability preserves the environment while enhancing brand reputation and customer loyalty. Innovative technologies and strategic partnerships pave the way for a greener ecommerce future.

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May 9, 2023
5 Keys to Determining if Section 321 Is Right for Your Brand

Unlock significant cost savings for your e-commerce brand with Section 321 of U.S. CBP regulations. This provision allows duty-free imports of shipments valued at $800 or less, streamlining operations and boosting profitability. Learn about eligibility, the role of customs brokers, common mistakes, and best practices to maximize benefits and enhance your competitive edge.

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May 9, 2023
How to Implement Invia Automation to Upgrade E-Commerce Fulfillment Warehouses

Enhance your e-commerce fulfillment with Invia Automation. This advanced technology streamlines operations, increasing order processing capacity, reducing costs, and ensuring high accuracy. Explore features like automated picking, intelligent storage, and scalable integration. Learn best practices for implementation, overcome common challenges, and measure ROI effectively. Transform warehouse efficiency and elevate customer satisfaction with Invia Automation.

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May 9, 2023
Analyzing the Impact of Supply Chain Disruptions on Businesses

Supply chain disruptions, fueled by natural disasters, geopolitical tensions, and pandemics, increasingly challenge businesses worldwide. These disruptions lead to delays, financial losses, and reputational harm. To combat these effects, companies must adopt robust risk management, diversify suppliers, and integrate advanced technologies. Building resilient, sustainable supply chains ensures operational continuity and maintains customer satisfaction in a volatile global economy.

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May 9, 2023
5 Logistics CEOs Reveal What They Expect from the All-Important Retail Peak Season to Avoid Inventory Overload and a Supply Chain Hangover

As the holiday season approaches, retailers and logistics companies must prepare to handle surging demand. Key strategies include accurate demand forecasting, optimal resource utilization, leveraging advanced technologies, effective communication, and robust contingency planning. By addressing inventory challenges and enhancing supply chain efficiency, businesses ensure smooth operations and high customer satisfaction during the critical peak season.

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May 9, 2023
2022 Holiday Gift Guide: The Best Gifts for Everyone on Your List

The 2023 Holiday Gift Guide features the best presents for everyone on your list, including luxury and budget-friendly options, eco-friendly and personalized gifts. Explore top ideas for him, her, kids, parents, tech enthusiasts, and more. Whether you’re splurging or saving, this comprehensive guide ensures memorable and thoughtful holiday gifting for all.

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May 9, 2023
The Benefits of Proactive Inventory Management

Discover how proactive inventory management transforms businesses by enhancing efficiency, boosting customer satisfaction, and optimizing resources. Explore overcoming challenges, leveraging technologies like AI and IoT, and implementing best practices to streamline your supply chain. Unlock increased profitability and sustained growth in today’s competitive market through strategic inventory control.

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May 9, 2023
Comparing Push and Pull Strategies: What's the Difference?

In the competitive marketing landscape, push and pull strategies offer distinct approaches to driving sales and building brand presence. Push strategies focus on proactive promotion and immediate demand, ideal for new launches, while pull strategies cultivate customer loyalty and organic growth. Understanding their differences helps businesses effectively tailor their marketing efforts for sustained success.

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May 9, 2023
Unlocking the Power of the 80/20 Rule for Maximum Efficiency

Unlock the power of the 80/20 rule to revolutionize your personal life and business. By identifying the vital 20% that generates 80% of your outcomes, you can prioritize effectively, optimize resources, and maximize efficiency. Explore practical strategies, historical insights, real-world applications, and future trends that make the Pareto Principle indispensable for success.

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May 9, 2023
How to Conduct an Effective Inventory Audit

Unlock operational efficiency and significant cost savings with our guide on conducting effective inventory audits. Learn how regular audits maintain accurate stock levels, identify discrepancies, and optimize management processes. Discover best practices, leverage technology, and overcome common challenges to ensure compliance and enhance your business’s inventory accuracy and performance.

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