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Anthony Robinson

Founder & CEO of ShipScience
Anthony Robinson is the CEO of ShipScience, a pioneering company dedicated to helping e-commerce leaders optimize their shipping decisions, reduce costs, and automate tedious shipping processes. With a Bachelor of Science in Economics from Stanford University, Anthony brings over two decades of expertise in logistics, business development, and operational efficiency to the table.

In 2003, Anthony founded Relectric.com, the first online marketplace for aftermarket industrial electrical parts. Managing logistics for Relectric.com as it scaled to over seven figures in UPS spend provided him with firsthand experience in overcoming complex shipping challenges. This invaluable experience ignited his passion for solving logistics problems and seamlessly transitioned into the creation of ShipScience in 2018.

Since founding ShipScience, Anthony has empowered numerous e-commerce businesses to navigate the complexities of parcel shipping through data-driven insights and innovative solutions. His leadership extends beyond ShipScience, having co-founded and exited Robly.com and served on advisory boards at Ciye and RESA Power, showcasing his commitment to driving corporate growth and enhancing operational strategies.  In 2023, Robinson authored the book Ship Smarter to help scaling businesses manage their logistics challenges.

Anthony is passionate about leveraging technology to streamline supply chains and improve customer experiences in the last mile. When he’s not strategizing shipping solutions, he enjoys connecting with industry leaders, exploring the latest trends in e-commerce and logistics, and spending quality time with his family.

Connect with Anthony on LinkedIn to learn more about his work and insights on optimizing shipping for e-commerce businesses.

Articles by Anthony:

May 8, 2023
The Benefits of Inventory Reporting for Your Business

Unlock your business potential with inventory reporting. Gain insights into stock levels, turnover rates, lead times, and supplier performance to enable informed decisions. Reduce excess inventory by up to 30%, enhance supply chain efficiency, forecast demand accurately, and boost profitability. Improve customer satisfaction and streamline operations through real-time data and comprehensive reporting strategies for sustained success.

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May 8, 2023
Understanding Shipping Rates: A Comprehensive Guide

Master shipping rates with our comprehensive guide for business owners. Learn essential definitions, key factors like weight and distance, and strategies to negotiate better rates. Optimize costs by choosing the right shipping methods, avoiding common mistakes, and leveraging future industry trends. Equip your business with the knowledge to minimize expenses and enhance customer satisfaction today.

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May 8, 2023
Conducting a Competitive Analysis: A Step-by-Step Guide

Master competitive analysis to drive your business success. This guide details essential steps to evaluate competitors’ strengths, weaknesses, and strategies, enabling you to identify opportunities and threats. Learn to research industry trends, assess market share, analyze marketing tactics, and develop actionable plans. Gain a market edge and create a sustainable competitive advantage with our expert insights.

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May 8, 2023
Gaining Insights from Customer Feedback: How to Use It to Improve Your Business

Transform your business by leveraging customer feedback. This guide explores the importance of understanding customer perceptions, effective collection methods, and advanced analysis techniques. Learn to act on insights, handle negative feedback, and integrate feedback into your strategy to drive growth, enhance satisfaction, and build a customer-centric, competitive business.

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May 8, 2023
The Power of Branding: How to Create a Lasting Impression

Discover the power of branding in shaping a successful business. Learn how to craft a unique identity that stands out, builds customer loyalty, and fosters trust. Explore actionable strategies for defining your brand, maintaining consistency, leveraging social media, and avoiding common pitfalls. Stay ahead with insights on growth strategies and future branding trends for sustained success.

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May 8, 2023
The Art of Packaging Design: How to Create an Eye-Catching Package

Master the art of packaging design to captivate customers and drive sales. This guide explores crucial elements like audience research, color psychology, brand identity integration, and emerging trends for 2024. Learn how to create visually appealing, functional, and memorable packaging that stands out on the shelf and strengthens brand loyalty.

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May 8, 2023
Unlocking the Benefits of B2B Ecommerce for Your Business

Discover how B2B ecommerce transforms businesses by enhancing efficiency, reducing costs, and expanding customer bases. Learn key implementation strategies, essential platform features, and overcome common challenges. Explore the vital role of data analytics and future trends like AI and mobile commerce that drive growth and elevate customer experiences in the digital age.

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May 8, 2023
The Benefits of Omnichannel Retail for Businesses

Discover how omnichannel retail transforms businesses by integrating online, mobile, and in-store experiences. Enhance customer loyalty, boost sales, and reach wider audiences through seamless, personalized shopping. Learn strategies for effective implementation, overcome common challenges, and explore future trends like AI and sustainability. Embrace omnichannel to stay competitive in today’s dynamic market.

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May 8, 2023
Understanding A/B Testing: What It Is and How to Use It

Unlock your business’s potential with A/B testing! Learn how this powerful strategy can boost conversions by up to 30%, enhance user experience, and drive data-driven decisions. Discover best practices, avoid common mistakes, and leverage advanced tools to optimize your marketing efforts. Transform your website and campaigns for sustained growth and success.

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May 8, 2023
Optimizing Your Order Management System for Maximum Efficiency

As businesses grow, optimizing the order management system is essential for streamlining operations, reducing errors, and boosting customer satisfaction. Efficient systems enhance operational efficiency by up to 30%, while avoiding pitfalls like inventory mismanagement. Key strategies include automation, effective inventory management, system integration, and scalability. Implement these practices to drive success and improve customer loyalty.

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