Anthony Robinson

Technical Author
Anthony Robinson is the CEO of ShipScience, a pioneering company dedicated to helping e-commerce leaders optimize their shipping decisions, reduce costs, and automate tedious processes. With a Bachelor of Science in Economics from Stanford University, Anthony brings over two decades of expertise in logistics, business development, and operational efficiency to the table.

In 2003, Anthony founded Relectric.com, the first online marketplace for aftermarket industrial electrical parts. Managing logistics for Relectric.com as it scaled to over seven figures in UPS spend provided him with firsthand experience in overcoming complex shipping challenges. This invaluable experience ignited his passion for solving logistics problems and seamlessly transitioned into the creation of ShipScience in 2018.

Since founding ShipScience, Anthony has empowered numerous e-commerce businesses to navigate the complexities of parcel shipping through data-driven insights and innovative solutions. His leadership extends beyond ShipScience, having co-founded and exited Robly.com and served on advisory boards at Ciye and RESA Power, showcasing his commitment to driving corporate growth and enhancing operational strategies.  In 2023, Robinson authored the book Ship Smarter to help scaling businesses manage their logistics challenges.

Anthony is passionate about leveraging technology to streamline supply chains and improve customer experiences in the last mile. When he’s not strategizing shipping solutions, he enjoys connecting with industry leaders, exploring the latest trends in e-commerce and logistics, and spending quality time with his family.

Connect with Anthony on LinkedIn to learn more about his work and insights on optimizing shipping for e-commerce businesses.

Articles by Anthony:

May 14, 2023
Unlock the Benefits of Ecommerce Loyalty Programs

In today's competitive ecommerce landscape, loyalty programs are essential for fostering repeat business and building a dedicated customer base. Discover how personalized rewards, tiered systems, and gamification enhance engagement, boost retention, and drive growth. Learn strategies to design effective programs, leverage social media, and avoid common pitfalls, ensuring your ecommerce business thrives.

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May 14, 2023
Understanding the Benefits of Ecommerce Logistics

Discover how efficient ecommerce logistics drives success in a booming $6.4 trillion market. From fast, reliable shipping and cost savings to enhanced customer experiences and sustainable practices, learn how leveraging technology and strategic partnerships can boost operations and revenue. Explore key trends and best practices to overcome challenges and thrive in the digital age.

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May 14, 2023
How Live Chat Can Help Boost Your Ecommerce Business

Boost your ecommerce business with live chat! Enhance customer satisfaction through instant support, increase sales with real-time assistance, and reduce costs by handling multiple inquiries simultaneously. Learn best practices for implementation, personalize interactions, build trust, and overcome common challenges. Discover how live chat can transform your customer experience and drive higher conversions today.

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May 14, 2023
Strategies for Effective Ecommerce Inventory Replenishment

Discover essential strategies for effective ecommerce inventory replenishment to meet soaring online shopping demands. Learn how to optimize inventory levels, reduce costs, enhance efficiency, and boost customer satisfaction using advanced technologies like AI and automation. Overcome common challenges, implement best practices in forecasting and data analysis, and stay ahead in the competitive digital marketplace.

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May 14, 2023
How Ecommerce is Influencing the Way We Shop

Ecommerce has revolutionized the retail landscape, providing unmatched convenience and reshaping consumer behaviors. From its beginnings in the 1970s to today’s giants like Amazon, it offers 24/7 access, personalized experiences, and seamless mobile integration. As ecommerce continues to evolve, businesses must adapt to technological advancements and changing market dynamics to remain competitive.

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May 14, 2023
The Ecommerce Holiday Survival Guide: Tips for a Stress-Free Season

Master the holiday ecommerce season with our Survival Guide. Optimize your mobile-friendly website, target your ideal audience, and implement effective sales strategies. Streamline shipping, enhance customer service, create compelling promotions, leverage social media, set clear goals, and avoid common mistakes. Ensure a successful, stress-free holiday boost for your online business.

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May 14, 2023
Maximizing Ecommerce Growth with Fulfillment Support

Maximize ecommerce growth with strategic fulfillment support. Learn how partnering with the right provider enhances customer satisfaction, streamlines operations, and scales effortlessly. Explore key strategies for selecting top fulfillment services, optimizing order processing, and utilizing advanced technology. Boost your sales, reduce costs, and ensure timely deliveries to drive sustainable success in the competitive online marketplace.

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May 14, 2023
Understanding the Ecommerce Fulfillment Definition Process and Resources

As online shopping surges, mastering ecommerce fulfillment is essential for business success. From order processing to delivery, efficient fulfillment ensures customer satisfaction and scalability. Explore various fulfillment types, leverage top resources, overcome challenges, and implement best practices. Embrace technology and consider outsourcing to enhance operations and foster loyalty, positioning your business for growth in a competitive landscape.

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May 14, 2023
How to Craft Effective Ecommerce Emails for Maximum Engagement

Unlock the secrets to high-performing ecommerce emails with our comprehensive guide. Learn to craft compelling subject lines, personalize messages, design visually appealing layouts, and create targeted lists. Discover best practices for timing, effective CTAs, and measuring success. Avoid common pitfalls and implement advanced strategies to maximize engagement and drive conversions for your online business.

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May 14, 2023
How to Increase Your Ecommerce Conversion Rate

Maximize your ecommerce success by boosting conversion rates through strategic optimizations. From enhancing user experience and mobile-friendly design to streamlined checkout processes and compelling product descriptions, every detail counts. Leverage social proof, offer free shipping, implement exit-intent popups, and utilize email marketing. Continuously track and test strategies to drive more sales and grow your business.

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