Anthony Robinson

Technical Author
Anthony Robinson is the CEO of ShipScience, a pioneering company dedicated to helping e-commerce leaders optimize their shipping decisions, reduce costs, and automate tedious processes. With a Bachelor of Science in Economics from Stanford University, Anthony brings over two decades of expertise in logistics, business development, and operational efficiency to the table.

In 2003, Anthony founded Relectric.com, the first online marketplace for aftermarket industrial electrical parts. Managing logistics for Relectric.com as it scaled to over seven figures in UPS spend provided him with firsthand experience in overcoming complex shipping challenges. This invaluable experience ignited his passion for solving logistics problems and seamlessly transitioned into the creation of ShipScience in 2018.

Since founding ShipScience, Anthony has empowered numerous e-commerce businesses to navigate the complexities of parcel shipping through data-driven insights and innovative solutions. His leadership extends beyond ShipScience, having co-founded and exited Robly.com and served on advisory boards at Ciye and RESA Power, showcasing his commitment to driving corporate growth and enhancing operational strategies.  In 2023, Robinson authored the book Ship Smarter to help scaling businesses manage their logistics challenges.

Anthony is passionate about leveraging technology to streamline supply chains and improve customer experiences in the last mile. When he’s not strategizing shipping solutions, he enjoys connecting with industry leaders, exploring the latest trends in e-commerce and logistics, and spending quality time with his family.

Connect with Anthony on LinkedIn to learn more about his work and insights on optimizing shipping for e-commerce businesses.

Articles by Anthony:

May 9, 2023
Top 7 Best Order Fulfillment Solutions for Salesforce Commerce Cloud

In the competitive e-commerce landscape, efficient order fulfillment is key to customer satisfaction and business growth. Our latest blog explores the top 9 order fulfillment solutions seamlessly integrating with Salesforce Commerce Cloud. From ShipHero to ShipEdge, discover how each platform can enhance your operations, streamline processes, and boost your bottom line.

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May 9, 2023
Top 5 Best Order Fulfillment Services for Weebly

Starting an e-commerce business on Weebly? Our latest blog post explores the top 5 order fulfillment services—ShipBob, Fulfillment by Amazon, ShipStation, Red Stag Fulfillment, and ShipMonk. We analyze each service’s integration capabilities, pricing structures, inventory management, shipping options, and customer support to help you select the best partner for your online store’s success.

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May 9, 2023
Exploring Warehouse Automation Types, Benefits, and Best Practices

Discover how warehouse automation transforms storage facilities by enhancing efficiency, accuracy, and safety. Explore various automation types, from ASRS to robotics, and learn about significant benefits like reduced errors and optimized space. Gain insights into best practices for implementation and maintenance, ensuring increased productivity and long-term cost savings. Stay competitive with advanced automation strategies.

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May 9, 2023
Scaling a DTC Skincare Brand and a 3PL on the Side

Explore the secrets to scaling a booming DTC skincare brand with a reliable 3PL partner. This guide covers optimizing supply chains, effective inventory management, and leveraging technology to overcome common challenges. Enhance customer satisfaction and achieve sustainable growth by building strong 3PL relationships and implementing strategic strategies tailored for the competitive e-commerce beauty market.

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May 9, 2023
Peak Season Update: How Is It Going?

Navigate peak season with ease! Discover essential strategies to manage inventory, harness e-commerce trends, embrace sustainability, and meet rising customer demands to boost profits. Learn to optimize operations, engage customers, maintain employee morale, and implement effective marketing. Gain insights from successful businesses and leverage data-driven decisions to thrive during the busiest time of the year.

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May 9, 2023
Peak Season Playbook Advice from a Rapidly Expanding 3PL

Discover peak season logistics strategies from a rapidly growing 3PL. Learn to optimize inventory, manage order surges, and ensure timely deliveries during high-demand periods. Partnering with a 3PL offers scalability, real-time visibility, and advanced technology solutions, helping businesses overcome challenges and enhance efficiency for superior customer satisfaction.

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May 9, 2023
Making Peak Spending Easier: How New Technologies Are Changing the Way We Pay

New payment technologies like contactless payments, mobile apps, and digital wallets are revolutionizing peak spending periods. This article explores their evolution, impact on consumer behavior, and strategies to maximize savings during holidays and major sales events. Enhance your financial management with real-time tracking, cashback rewards, and secure transactions for a smoother shopping experience.

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May 9, 2023
How to Select the Right Warehouse for Your Business

Choosing the right warehouse is vital for your business's success. Our comprehensive guide highlights key factors including location, storage needs, facility condition, size, technology integration, lease terms, and security. Learn to evaluate different warehouse types, manage inventory efficiently, ensure safety, and avoid common selection mistakes to optimize your supply chain and boost operational efficiency.

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May 9, 2023
Understanding the Basics of Order Picking in a Warehouse

Order picking is pivotal for warehouse efficiency and customer satisfaction. This comprehensive guide explores essential methods like batch, zone, wave, and discrete picking, highlighting their benefits and optimal applications. Learn strategies to enhance productivity, reduce costs, and ensure accuracy through effective inventory management, advanced technologies, and robust training programs. Overcome common challenges with best practices for streamlined operations.

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May 9, 2023
Understanding the Meaning, Benefits, and Examples of Product Bundling

Discover the power of product bundling—a strategic marketing approach that combines related or standalone items into attractive package deals. Learn how bundling boosts sales, enhances customer value, manages inventory, and differentiates your business. Explore strategies, real-world examples, and best practices to implement effective bundles that drive revenue and foster loyalty.

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