Anthony Robinson

Technical Author
Anthony Robinson is the CEO of ShipScience, a pioneering company dedicated to helping e-commerce leaders optimize their shipping decisions, reduce costs, and automate tedious processes. With a Bachelor of Science in Economics from Stanford University, Anthony brings over two decades of expertise in logistics, business development, and operational efficiency to the table.

In 2003, Anthony founded Relectric.com, the first online marketplace for aftermarket industrial electrical parts. Managing logistics for Relectric.com as it scaled to over seven figures in UPS spend provided him with firsthand experience in overcoming complex shipping challenges. This invaluable experience ignited his passion for solving logistics problems and seamlessly transitioned into the creation of ShipScience in 2018.

Since founding ShipScience, Anthony has empowered numerous e-commerce businesses to navigate the complexities of parcel shipping through data-driven insights and innovative solutions. His leadership extends beyond ShipScience, having co-founded and exited Robly.com and served on advisory boards at Ciye and RESA Power, showcasing his commitment to driving corporate growth and enhancing operational strategies.  In 2023, Robinson authored the book Ship Smarter to help scaling businesses manage their logistics challenges.

Anthony is passionate about leveraging technology to streamline supply chains and improve customer experiences in the last mile. When he’s not strategizing shipping solutions, he enjoys connecting with industry leaders, exploring the latest trends in e-commerce and logistics, and spending quality time with his family.

Connect with Anthony on LinkedIn to learn more about his work and insights on optimizing shipping for e-commerce businesses.

Articles by Anthony:

May 8, 2023
PrestaShop vs WooCommerce (WordPress plugin)

Choosing the right e-commerce platform is crucial for your online store’s success. This comprehensive comparison between PrestaShop and WooCommerce examines pricing, features, ease of use, security, and more. Whether you’re a small startup or a large enterprise, discover which platform best fits your business needs and optimizes your online sales and growth.

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May 8, 2023
Squarespace Commerce vs WooCommerce (WordPress plugin)

Choosing the right e-commerce platform is crucial for your online store's success. This comparison of Squarespace Commerce and WooCommerce explores their features, pricing, design flexibility, integrations, and support. Squarespace offers ease of use with beautiful templates, while WooCommerce provides unparalleled customization and scalability. Discover which platform best fits your business needs and objectives.

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May 8, 2023
Wix eCommerce vs WooCommerce (WordPress plugin)

Selecting the right eCommerce platform is crucial for your online store’s success. This blog compares Wix eCommerce and WooCommerce, detailing Wix’s user-friendly, all-in-one solution ideal for beginners against WooCommerce’s highly customizable, flexible WordPress integration perfect for those with technical expertise. Discover key differences in pricing, features, and support to choose the best fit for your business needs.

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May 8, 2023
eBay vs WooCommerce (WordPress plugin)

Choosing between eBay and WooCommerce depends on your business needs. eBay offers a vast global audience and handles technical aspects, ideal for beginners, but involves high fees and competition. WooCommerce provides complete control and scalability for your own website without transaction fees, though it requires more technical expertise and maintenance. Determine which platform aligns best with your goals.

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May 8, 2023
Magento (Adobe Commerce) vs WooCommerce (WordPress plugin)

Choosing the right e-commerce platform is vital for success. This guide compares Magento (Adobe Commerce) and WooCommerce, exploring their target audiences, pricing, features, ease of use, customization, performance, security, and support. Whether you're a small business seeking affordability and flexibility or a large enterprise needing scalability and robust features, find the best fit for your online store.

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May 8, 2023
BigCommerce vs WooCommerce (WordPress plugin)

Choosing the right e-commerce platform is crucial for your business success. This comparison between BigCommerce and WooCommerce highlights their unique strengths and weaknesses. BigCommerce offers a fully hosted, scalable solution with robust features and excellent support, while WooCommerce provides unmatched flexibility and customization as a WordPress plugin. Discover which platform best aligns with your business needs.

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May 8, 2023
PrestaShop vs eBay

Discover the key differences between PrestaShop and eBay, two leading eCommerce platforms. While PrestaShop offers full customization and control for businesses seeking a tailored online store, eBay provides ease of use and a vast customer base ideal for sellers prioritizing simplicity and support. Learn which platform aligns best with your business needs.

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May 8, 2023
Amazon vs WooCommerce (WordPress plugin)

Compare Amazon and WooCommerce to determine the perfect e-commerce platform for your business. Amazon offers a vast customer base and managed logistics, ideal for rapid market entry, while WooCommerce provides complete control and customization for building a unique brand. Evaluate their advantages and challenges to make an informed decision and drive your online success.

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May 8, 2023
Shopify vs WooCommerce (WordPress plugin)

Selecting the ideal e-commerce platform is vital for your online store's success. Our in-depth comparison of Shopify and WooCommerce explores their ease of use, customization, pricing, security, SEO, and support options. Whether you're a novice seeking simplicity or a tech-savvy business needing flexibility, find out which platform best suits your unique needs.

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May 8, 2023
Squarespace Commerce vs eBay

Choosing the right e-commerce platform is crucial for your business. This comparison between Squarespace Commerce and eBay highlights their unique strengths: Squarespace offers customizable storefronts and integrated marketing tools, while eBay provides access to a vast global marketplace and a large buyer base. Explore their features, pricing, and suitability to determine the best fit for your business needs.

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