Anthony Robinson

Technical Author
Anthony Robinson is the CEO of ShipScience, a pioneering company dedicated to helping e-commerce leaders optimize their shipping decisions, reduce costs, and automate tedious processes. With a Bachelor of Science in Economics from Stanford University, Anthony brings over two decades of expertise in logistics, business development, and operational efficiency to the table.

In 2003, Anthony founded Relectric.com, the first online marketplace for aftermarket industrial electrical parts. Managing logistics for Relectric.com as it scaled to over seven figures in UPS spend provided him with firsthand experience in overcoming complex shipping challenges. This invaluable experience ignited his passion for solving logistics problems and seamlessly transitioned into the creation of ShipScience in 2018.

Since founding ShipScience, Anthony has empowered numerous e-commerce businesses to navigate the complexities of parcel shipping through data-driven insights and innovative solutions. His leadership extends beyond ShipScience, having co-founded and exited Robly.com and served on advisory boards at Ciye and RESA Power, showcasing his commitment to driving corporate growth and enhancing operational strategies.  In 2023, Robinson authored the book Ship Smarter to help scaling businesses manage their logistics challenges.

Anthony is passionate about leveraging technology to streamline supply chains and improve customer experiences in the last mile. When he’s not strategizing shipping solutions, he enjoys connecting with industry leaders, exploring the latest trends in e-commerce and logistics, and spending quality time with his family.

Connect with Anthony on LinkedIn to learn more about his work and insights on optimizing shipping for e-commerce businesses.

Articles by Anthony:

May 8, 2023
Overcoming E-Commerce Challenges: Sustainability and Eco-Friendly Practices

As e-commerce booms, environmental impacts like increased carbon emissions and packaging waste escalate. This blog explores how businesses can adopt sustainable, eco-friendly practices—such as optimizing supply chains, using biodegradable packaging, and leveraging renewable energy—to reduce their carbon footprint. Overcoming challenges through innovative solutions not only protects the planet but also attracts eco-conscious customers and enhances reputation.

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May 8, 2023
Overcoming E-Commerce Challenges: Managing Returns and Exchanges

Navigating e-commerce growth means mastering returns and exchanges. This guide highlights creating clear policies to boost customer satisfaction, reducing return rates with detailed product info, and leveraging technology for streamlined processes. Learn best practices, avoid common mistakes, and implement strategies that protect your bottom line while enhancing your reputation and fostering loyal customer relationships.

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May 8, 2023
Navigating E-Commerce Challenges: Compliance with Privacy Regulations (e.g., GDPR, CCPA)

E-commerce thrives on convenience but faces stringent privacy regulations like GDPR and CCPA to protect consumer data. This blog explores major laws, consequences of non-compliance, and essential strategies for businesses to ensure adherence. Learn how to obtain consent, manage data securely, train employees, and build customer trust while navigating the complex landscape of data privacy.

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May 8, 2023
Overcoming E-Commerce Challenges: Workflow Management and Productivity

Unlock e-commerce success by optimizing workflow management. Explore strategies to streamline operations, boost productivity, and tackle challenges like inefficient communication and inventory issues. Harness technology and agile methods to enhance profitability and customer satisfaction. Equip your online store with practical tips for efficient processes and sustained growth in a competitive market.

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May 8, 2023
Overcoming E-Commerce Challenges: Outsourcing and Vendor Management

Navigate e-commerce challenges by leveraging outsourcing and effective vendor management. Discover how to select trustworthy partners, balance cost with quality, and mitigate risks seamlessly. Learn best practices for negotiating contracts, assessing vendor performance, and resolving conflicts to optimize operations. Drive growth, reduce costs, and ensure your online business thrives in the competitive digital marketplace today.

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May 8, 2023
Overcoming E-Commerce Challenges: Employee Training and Development

Unlock e-commerce success by prioritizing employee training and development. Equip your team with essential skills to navigate industry challenges, boost productivity, and foster innovation. Invest in comprehensive programs to enhance performance, increase retention, and stay ahead of the competition. Empower your workforce today for sustainable growth and a thriving business tomorrow.

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May 8, 2023
Overcoming E-Commerce Challenges: Human Resources and Talent Management

Discover how e-commerce businesses can triumph over HR challenges by implementing robust talent management strategies. From attracting top talent in a competitive market to fostering a positive, inclusive culture and leveraging technology for streamlined processes, this guide explores essential practices to recruit, retain, and develop a skilled workforce ready to adapt and excel in the fast-paced digital landscape.

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May 8, 2023
Overcoming E-Commerce Challenges: Scaling Operations and Infrastructure

Scaling E-commerce operations involves overcoming challenges such as managing increased orders, customer service, inventory, and logistics while maintaining efficiency and controlling costs. This blog outlines strategies to build scalable infrastructure, leverage cloud computing, automate processes, invest in technology, optimize your website, and adopt a customer-centric approach. Sustain growth and excel in the competitive online marketplace.

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May 8, 2023
Navigating E-Commerce Challenges: Sourcing and Procurement

Navigate e-commerce sourcing and procurement challenges with strategic approaches to supplier relationships, risk management, and cost optimization. Discover best practices like clear strategies, reliable partners, and proactive communication. Overcome challenges through technology, efficient processes, and sustainable practices. Enhance efficiency, ensure quality, and drive innovation by collaborating with suppliers. Achieve success with data-driven metrics and effective negotiation.

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May 8, 2023
Overcoming E-commerce Challenges Through Business Process Automation

Discover how business process automation (BPA) can revolutionize your e-commerce operations. From managing inventory and payment processing to enhancing customer service, BPA addresses key challenges by increasing efficiency, reducing errors, and scaling your business. Learn strategies, best practices, and real-world examples to successfully implement automation and stay competitive in the dynamic online marketplace.

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