Shippo vs Ordoro

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Shippo vs Ordoro

If you run an ecommerce business that requires you to manage shipping and orders on a daily basis, you know how important it is to find the right shipping and order management software. Two popular options on the market today are Shippo and Ordoro. In this article, we will take a close look at both of these platforms, compare their key features, pricing, user interface, shipping carrier integration, order management capabilities, customer support, and evaluate which one is better suited for your business.

Introduction to Shippo and Ordoro

Shippo is a cloud-based shipping software that allows you to create and print shipping labels, track packages, and manage orders from multiple ecommerce platforms in one place. Founded in 2013, Shippo has grown massively over the years and now serves thousands of businesses across the globe. On the other hand, Ordoro is an order management platform that handles all aspects of ecommerce operations, including order fulfillment, inventory management, shipping, and advanced analytics. Ordoro has been around since 2010 and has established itself as a robust solution for small and mid-sized businesses.

Both Shippo and Ordoro offer integrations with popular ecommerce platforms such as Shopify, WooCommerce, and Magento, making it easy for businesses to streamline their operations. Shippo also offers discounted shipping rates from major carriers such as USPS, FedEx, and UPS, helping businesses save money on shipping costs. Ordoro, on the other hand, offers advanced inventory management features such as low stock alerts and automatic purchase order creation, making it easier for businesses to manage their inventory levels and avoid stockouts. Overall, both Shippo and Ordoro are powerful tools that can help businesses of all sizes streamline their ecommerce operations and improve their bottom line.

Key Features of Shippo and Ordoro

Both Shippo and Ordoro offer a vast range of features designed to streamline your shipping and order management processes. Let’s take a closer look at some of the standout features of each platform:


  • Easy-to-use interface
  • Integration with over 50 carriers worldwide
  • API integration for custom integrations
  • Automated batch processing
  • Multi-carrier rate shopping
  • Real-time tracking updates


  • Automated inventory management
  • Multi-channel order management
  • Barcode scanning
  • Integrates with over 35 ecommerce platforms
  • Customizable shipping rules
  • Powerful analytics and reporting tools

Aside from the features mentioned above, Shippo also offers a feature called “Address Validation” which ensures that the shipping address provided by the customer is accurate and complete. This helps prevent delivery delays and returns due to incorrect addresses. Additionally, Shippo’s platform allows for easy label customization, enabling businesses to add their own branding and messaging to shipping labels.

On the other hand, Ordoro’s platform offers a unique feature called “Dropshipping” which allows businesses to sell products without holding inventory. With this feature, businesses can partner with suppliers who will ship the products directly to the customers. This eliminates the need for businesses to manage their own inventory and reduces the risk of overstocking or understocking products.

Pricing Comparison: Shippo vs Ordoro

Pricing is a key factor when choosing a shipping and order management software. Here is a breakdown of the pricing plans for Shippo and Ordoro:


  • Pay-as-you-go plan: $0 monthly fee, $0.05 per label printed
  • Professional plan: $10 monthly fee, $0.05 per label printed
  • Premier plan: Custom pricing


  • Express plan: $59 per month
  • Pro plan: $149 per month
  • Pro Plus plan: $299 per month
  • Enterprise plan: Custom pricing

As you can see, Shippo offers a pay-as-you-go option, which is great for small businesses that don’t process a high volume of orders. However, if you’re looking for more advanced features, Shippo’s pricing can quickly add up. Ordoro’s plans are pricier, but they offer a full suite of features tailored to mid-sized businesses that process a higher volume of orders.

It’s important to note that both Shippo and Ordoro offer discounts for high volume shippers. Shippo offers discounts for businesses that process over 10,000 shipments per month, while Ordoro offers discounts for businesses that process over 500 orders per month. If your business falls into these categories, it may be worth considering these discounts when comparing pricing options.

User Interface Comparison: Shippo vs Ordoro

The user interface is another important factor to consider when comparing Shippo and Ordoro. Both platforms have modern and intuitive interfaces that allow you to manage shipping and order management tasks with ease. Shippo’s interface features a simple and clean design that is easy to navigate. The dashboard displays real-time shipping costs and order status updates, making it easy to track your shipments. Ordoro’s interface is more complex, but it offers a higher degree of customization. You can create custom shipping rules, set up inventory alerts, and view analytics and sales data all from one dashboard.

However, it is important to note that Shippo’s interface is more user-friendly for beginners, while Ordoro’s interface may require some technical knowledge to fully utilize its advanced features. Additionally, Shippo’s interface is mobile-responsive, allowing you to manage your shipments and orders on-the-go from your smartphone or tablet. Overall, both platforms offer strong user interfaces, but the choice between them ultimately depends on your specific needs and level of technical expertise.

Shipping Carrier Integration: Shippo vs Ordoro

Shippo and Ordoro both offer integration with multiple carriers, which is essential for businesses that ship internationally or use multiple carriers. Shippo integrates with over 50 carriers worldwide, including USPS, FedEx, UPS, and DHL. Ordoro has a library of over 80 carriers, which is particularly useful for businesses that operate in niche industries and require specialized carriers.

Aside from carrier integration, Shippo and Ordoro also differ in their pricing models. Shippo charges a transaction fee for each label created, while Ordoro offers a monthly subscription with unlimited label printing. This makes Ordoro a more cost-effective option for businesses that ship frequently.

Another factor to consider is the user interface. Shippo has a user-friendly interface that is easy to navigate, making it a great option for small businesses or those new to shipping. On the other hand, Ordoro has a more complex interface that may require some training to fully utilize, but it offers more advanced features for larger businesses with more complex shipping needs.

Order Management Comparison: Shippo vs Ordoro

Order management is where Ordoro truly shines. It offers an all-in-one solution for managing orders, inventory, and shipping. You can manage orders from multiple sales channels, including Amazon, eBay, and Shopify, and create custom shipping rules based on order details such as weight, size, and destination. Shippo, on the other hand, focuses primarily on shipping and label printing and is less robust when it comes to order management features.

However, Shippo does offer some unique features that may be beneficial for certain businesses. For example, Shippo has a built-in address validation tool that can help reduce shipping errors and costs. Additionally, Shippo offers discounted shipping rates for certain carriers, which can save businesses money on shipping expenses.

Ultimately, the choice between Shippo and Ordoro will depend on the specific needs of your business. If you require a comprehensive order management solution, Ordoro may be the better choice. However, if you primarily need a shipping and label printing tool with some additional features, Shippo may be the more cost-effective option.

Customer Support Comparison: Shippo vs Ordoro

Customer support is an essential aspect of any software, and Shippo and Ordoro both offer excellent support options. Shippo has a comprehensive knowledge base that includes helpful articles and FAQs. You can also contact their support team via email or phone during business hours. Ordoro offers 24/7 support via email, chat, and phone. They also have an extensive knowledge base and a help center with tutorials and how-to guides.

It’s worth noting that both Shippo and Ordoro have received high ratings for their customer support from their users. Shippo’s support team is known for being responsive and helpful, while Ordoro’s support team is praised for their quick response times and willingness to go above and beyond to solve any issues. Additionally, both companies offer personalized onboarding and training sessions to help their customers get started with their software and make the most out of their features.

Pros and Cons of Using Shippo and Ordoro for Shipping and Order Management

Here are some of the pros and cons of using Shippo and Ordoro for shipping and order management:


  • Pros:
    • Easy-to-use interface
    • Integration with multiple carriers
    • Pay-as-you-go pricing option
  • Cons:
    • Relatively expensive for advanced features
    • Limited order management capabilities


  • Pros:
    • Robust inventory and order management features
    • Integrates with multiple sales channels and carriers
    • 24/7 support with extensive knowledge base
  • Cons:
    • Higher pricing plans
    • User interface can be overwhelming for beginners

Which One is Better for Your Business? Shippo or Ordoro?

Choosing between Shippo and Ordoro ultimately comes down to the specific needs of your business. If you’re a small business that primarily needs to manage and track shipping labels, Shippo’s pay-as-you-go plan is a cost-effective option. However, if you operate a mid-sized business that requires more advanced features such as inventory management and analytics, Ordoro is the clear winner.

Case Studies: Businesses That Use Shippo or Ordoro for Shipping and Order Management

Here are a few examples of businesses that have successfully implemented Shippo and Ordoro for their shipping and order management needs:

  • Baked by Melissa: Baked by Melissa, a popular bakery that specializes in bite-size cupcakes, uses Shippo to manage their shipping needs. According to their team, Shippo’s user-friendly interface and easy-to-integrate API have made it easy to manage their shipping and fulfillment processes.
  • Baby Tula: Baby Tula, a baby carrier and accessory company, uses Ordoro for their inventory and order management needs. According to their team, Ordoro’s advanced reporting and analytics tools have helped them make data-driven decisions and streamline their fulfillment processes.

Best Practices for Using Shippo or Ordoro to Optimize Your Shipping and Order Management Processes

To get the most out of Shippo or Ordoro, here are some best practices to keep in mind:

  • Integrate with your ecommerce platform to automate order fulfillment
  • Use advanced features such as custom shipping rules and inventory management to streamline your processes
  • Take advantage of the reporting and analytics tools to make data-driven decisions
  • Train your team on the software to ensure everyone is using it to its full potential


In conclusion, Shippo and Ordoro are both robust shipping and order management software options that can help you optimize your ecommerce operations. Understanding the key differences between these platforms, including their pricing, features, and user interface, is critical to choosing the right solution for your business. Regardless of which platform you choose, taking the time to learn the software thoroughly and implementing best practices will help you get the most out of your investment.

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