The Great Shipping Carrier Crisis of Holiday 2021: How to Prepare for the Holidays

May 9, 2023
Written by
Anthony Robinson
The Great Shipping Carrier Crisis of Holiday 2021: How to Prepare for the Holidays

The Great Shipping Carrier Crisis: How to Prepare for the Holidays 2023

As the holiday season approaches, consumers and businesses alike are facing a daunting challenge: the great shipping carrier crisis. The ongoing pandemic has already upended our lives in many ways, and it continues to impact our holiday shopping. With a sharp increase in online shopping and persistent disruptions in supply chains, the 2023 holiday season promises to be one of the most challenging ones yet. In this article, we will explore the root causes of the shipping carrier crisis, its impact on consumers and small businesses, and ways we can prepare for a smoother holiday season despite the challenges.

What is the Shipping Carrier Crisis and Why is it Happening?

The shipping carrier crisis refers to the severe disruptions in transportation and logistics caused by a combination of factors, including the pandemic, labor shortages, and increased demand for goods. Since the pandemic outbreak, online shopping has surged, as people have turned to e-commerce to avoid crowded stores and reduce their exposure to the virus. This trend has overwhelmed the existing delivery infrastructure, leading to delays, backlogs, and higher costs. Major carriers such as USPS, FedEx, and UPS are struggling to keep up with the demand, as their workforce has been hit by COVID-related absences and retirements.

Understanding the Impact of the Shipping Carrier Crisis on Holiday Shopping

The shipping carrier crisis has a profound impact on our holiday shopping experience, affecting not only delivery times but also the availability and prices of the products we want to buy. Retailers are forced to raise prices or limit their offerings due to increased transportation costs and supply chain disruptions. Consumers may find it harder to get the products they want, and those who do may have to pay extra for expedited delivery. The delays and uncertainties can also cause stress and anxiety, as people worry if their gifts will arrive on time or at all. Small businesses, in particular, are hit hard by the shipping carrier crisis, as they often lack the resources and leverage to negotiate better shipping rates and prioritize their shipments.

How the Shipping Carrier Crisis is Affecting Small Businesses

Small businesses are the backbone of our economy, and they are also among the most vulnerable victims of the shipping carrier crisis. As large retailers and e-commerce giants grab most of the carriers' attention and resources, small businesses struggle to get their products shipped on time and at a reasonable cost. The delays and losses can cause serious financial and reputational damage to small businesses, as they may lose customers and market share to their better-funded competitors. Additionally, small businesses face the same supply chain disruptions as everyone else, but they often lack the flexibility and redundancy to cope with them. For example, a delay in receiving a critical component or raw material can halt a small business's operations for days or weeks.

Tips for Small Businesses to Navigate the Shipping Carrier Crisis

While the shipping carrier crisis presents significant challenges for small businesses, there are strategies to mitigate its impact and even turn it into an opportunity. Here are some tips to help small businesses navigate the shipping carrier crisis:

  1. Plan ahead and order early to avoid last-minute delays and out-of-stock products;
  2. Use alternative carriers or regional carriers that may have more capacity and flexibility;
  3. Negotiate better shipping rates and terms by pooling with other small businesses or through industry associations;
  4. Communicate transparently with customers about potential delays and offer alternative shipping options;
  5. Maintain clear and accurate inventory management to avoid overstocking or stockouts;
  6. Explore new sales channels and innovative fulfillment methods, such as drop-shipping or local pickup, to diversify revenue streams and reduce reliance on shipping carriers.

Solutions for Consumers Dealing with Delayed or Lost Holiday Packages

If you are a consumer dealing with a delayed or lost holiday package, here are some solutions to consider:

  1. Contact the carrier and track your package online to get a more accurate delivery estimate and status update;
  2. Consider expanding your gift options to include digital products or services that don't require shipping;
  3. Shop locally and support small businesses that offer local delivery or curbside pickup;
  4. Use alternative carriers or shipping methods that may have faster or more reliable delivery;
  5. Communicate with the recipients of your gifts and let them know about the potential delays or alternatives.

How to Plan Ahead for Your Holiday Shopping in Light of the Shipping Carrier Crisis

To have a smoother and more stress-free holiday shopping season, here are some tips for planning ahead:

  • Start your shopping early, ideally before Black Friday and Cyber Monday, to avoid the rush and get better deals;
  • Set realistic expectations for delivery times and costs, and factor in potential delays and unpredictability;
  • Consider buying locally or from small businesses that offer different shipping options or rewards for early purchases;
  • Be flexible and patient, and have backup plans or alternatives in case some of your gifts don't arrive on time or as planned.

Alternative Shipping Options to Consider During the Shipping Carrier Crisis

As the shipping carrier crisis continues to affect the industry, more alternative shipping options are emerging. Here are some of the most promising ones:

  • Peer-to-peer shipping networks that connect travelers with people who need items transported;
  • Crowdsourced delivery services that leverage a network of independent drivers and carriers;
  • Mutual aid networks that rely on volunteers and community support to deliver essential goods to those in need;
  • Parcel lockers and pickup locations that offer a more convenient and secure way to receive packages;
  • Self-driving delivery trucks and drones that promise faster and more efficient deliveries in the future.

The Role of E-commerce in the Shipping Carrier Crisis and How it's Changing Business Practices

E-commerce has been one of the most disruptive and transformative forces in retail and logistics in recent years, and it’s also playing a crucial role in the shipping carrier crisis. E-commerce has accelerated the shift from physical to digital sales channels, which has put more pressure on the shipping infrastructure and created new challenges for businesses and carriers alike. At the same time, e-commerce has also enabled new business models and practices that can help mitigate the impact of the shipping carrier crisis. For example, some businesses are turning to drop-shipping and print-on-demand services to reduce their inventory risks and logistics costs. Others are offering different delivery options, such as same-day or next-day delivery, to differentiate themselves from their competitors and provide a better customer experience.

The Long-Term Implications of the Shipping Carrier Crisis on Supply Chains and Logistics

The shipping carrier crisis is not just a short-term problem that we will eventually overcome. It’s also a symptom of the deeper structural challenges and systemic risks that our supply chains and logistics face. The economy is becoming more globalized, digitalized, and interconnected, making it more vulnerable to disruptions from natural disasters, geopolitical tensions, and pandemics. The logistics industry needs to adapt to these changes by investing in more resilient and adaptive infrastructure, embracing digital technologies such as AI and blockchain, and building more sustainable and low-carbon supply chains. The shipping carrier crisis is a wake-up call for us to rethink and redesign our logistics systems for the future.

The Importance of Communication with Customers During Shipping Delays

One of the most critical aspects of dealing with the shipping carrier crisis is communication. Both businesses and carriers need to communicate transparently and proactively with their customers about the status of their shipments, potential delays, and alternative options. Good communication can help build trust and loyalty with customers, reduce complaints, and prevent misunderstandings. It’s also a chance for businesses to showcase their values and commitment to customer service by going above and beyond to make things right for their customers. Communication is a powerful tool for turning a negative experience into a positive one, and it’s even more critical during the holiday season, when emotions and expectations are high.

How Companies are Working to Address the Shipping Carrier Crisis and What's Being Done

The shipping carrier crisis is not a problem that any single entity can solve on its own. It requires collective action from the entire industry, including businesses, carriers, regulators, and consumers. Some companies are already taking steps to address the crisis, such as hiring more workers, allocating more resources to peak periods, and investing in new technology systems. Regulators are also looking into ways to improve competition and oversight in the logistics industry, such as by revising antitrust laws and enforcing stricter safety standards. Consumers can play their part by being more mindful of their consumption patterns and supporting sustainable and ethical businesses.

The Pros and Cons of Ordering Online vs In-Store Shopping during the COVID-19 Pandemic

The COVID-19 pandemic has forced us to rethink our shopping habits and preferences. With the risk of infection and the need for social distancing, many people have turned to online shopping as a safer and more convenient alternative to in-store shopping. While online shopping has many benefits, such as greater selection, lower prices, and easier comparison shopping, it also has some drawbacks, such as the inability to touch and feel products, longer delivery times, and limited returns. In-store shopping, on the other hand, allows for more sensory and social experiences, such as trying on clothes, interacting with sales associates, and getting immediate feedback. However, it also carries the risk of exposure to the virus and the hassle of commuting and parking. The choice between online and in-store shopping depends on many factors, such as personal preferences, safety concerns, and the types of products you are buying.

The Future of E-commerce: Predictions for the Post-COVID Era

The shipping carrier crisis and the COVID-19 pandemic have accelerated the adoption and evolution of e-commerce, and the industry is likely to continue growing and changing in the post-COVID era. Here are some predictions for the future of e-commerce:

  • More personalized and AI-driven shopping experiences that anticipate and cater to individual preferences and needs;
  • Bigger and more consolidated players in the e-commerce market, as smaller businesses struggle to compete with the giants;
  • Increased emphasis on sustainability and social responsibility, as consumers demand more transparency and ethical practices from businesses;
  • New forms of payment and delivery methods, such as cryptocurrencies and autonomous vehicles, that promise greater convenience and security;
  • More hybrid models that combine online and in-store shopping, such as virtual try-on and augmented reality technologies;
  • Bigger role for social media and influencers in shaping consumer behavior and promoting products.

The future of e-commerce is exciting and full of opportunities, but it also poses challenges and risks. To succeed and thrive in this new landscape, businesses need to be agile, innovative, and customer-focused, and consumers need to stay informed and adaptable. The shipping carrier crisis is just one of the many tests that our logistics and supply chain systems will face in the future, but it's also a chance for us to learn and grow.

About the Author

Anthony Robinson is the CEO of ShipScience, a pioneering company dedicated to helping e-commerce leaders optimize their shipping decisions, reduce costs, and automate tedious processes. With a Bachelors Degree in Economics from Stanford University, Anthony brings over two decades of expertise in logistics, business development, and operational efficiency to the table.
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